{
  "generatedAt": "2026-10-09T11:22:31.440Z",
  "windowDays": 30,
  "retentionDays": 90,
  "status": "live",
  "truncated": false,
  "methodology": {
    "impression": "Creative was at least 50% visible for one second; deduplicated per creative, page, and browser session.",
    "click": "A click on a measured creative.",
    "publisher": "Publisher is the public property mounting the unit, not a visitor identifier.",
    "privacy": "No IP, user agent, cookie, wallet, or visitor identifier is stored with ad events.",
    "caveat": "Counts are browser events, not unique people. Automation that runs page JavaScript can be counted."
  },
  "totals": {
    "impressions": 637,
    "clicks": 10,
    "ctr": 0.015698587127158554
  },
  "ads": [
    {
      "adId": "PC-LIGHT-002",
      "impressions": 99,
      "clicks": 2,
      "ctr": 0.020202020202020204
    },
    {
      "adId": "PC-WILD-LW-002",
      "impressions": 85,
      "clicks": 1,
      "ctr": 0.011764705882352941
    },
    {
      "adId": "PC-DIGITAL-PETS-COUNSEL-001",
      "impressions": 80,
      "clicks": 1,
      "ctr": 0.0125
    },
    {
      "adId": "PC-LIGHT-003",
      "impressions": 77,
      "clicks": 2,
      "ctr": 0.025974025974025976
    },
    {
      "adId": "PC-WILD-LW-001",
      "impressions": 58,
      "clicks": 2,
      "ctr": 0.034482758620689655
    },
    {
      "adId": "PC-DIGITAL-PETS-COUNSEL-002",
      "impressions": 42,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-DIGITAL-PETS-COUNSEL-003",
      "impressions": 41,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-LIGHT-006",
      "impressions": 28,
      "clicks": 1,
      "ctr": 0.03571428571428571
    },
    {
      "adId": "PC-LIGHT-005",
      "impressions": 23,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-LIGHT-004",
      "impressions": 20,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-BEACH-BLANKET-002",
      "impressions": 15,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-LIGHT-001",
      "impressions": 15,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-BEACH-BLANKET-001",
      "impressions": 13,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-BEACH-BLANKET-003",
      "impressions": 13,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-WILD-LW-003",
      "impressions": 12,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-BEACH-BLANKET-004",
      "impressions": 8,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-NOUNS-EVERYBODY-001",
      "impressions": 5,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-NOUN-BATTLER-ANNUAL-002",
      "impressions": 1,
      "clicks": 1,
      "ctr": 1
    },
    {
      "adId": "PC-NOUNS-EVERYBODY-002",
      "impressions": 1,
      "clicks": 0,
      "ctr": 0
    },
    {
      "adId": "PC-NOUNS-EVERYBODY-003",
      "impressions": 1,
      "clicks": 0,
      "ctr": 0
    }
  ],
  "publishers": [
    {
      "publisher": "pointcast",
      "impressions": 597,
      "clicks": 8,
      "ctr": 0.01340033500837521
    },
    {
      "publisher": "passportz",
      "impressions": 19,
      "clicks": 0,
      "ctr": 0
    },
    {
      "publisher": "industrynext",
      "impressions": 13,
      "clicks": 2,
      "ctr": 0.15384615384615385
    },
    {
      "publisher": "allworthy",
      "impressions": 8,
      "clicks": 0,
      "ctr": 0
    }
  ],
  "daily": [
    {
      "date": "2026-10-09",
      "impressions": 1,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-10-08",
      "impressions": 17,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-10-07",
      "impressions": 54,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-10-06",
      "impressions": 109,
      "clicks": 3,
      "ctr": 0.027522935779816515
    },
    {
      "date": "2026-10-05",
      "impressions": 33,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-10-04",
      "impressions": 35,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-10-03",
      "impressions": 12,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-10-02",
      "impressions": 27,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-10-01",
      "impressions": 22,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-09-30",
      "impressions": 35,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-09-29",
      "impressions": 14,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-09-28",
      "impressions": 4,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-09-26",
      "impressions": 7,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-09-25",
      "impressions": 16,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-09-24",
      "impressions": 32,
      "clicks": 0,
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    },
    {
      "date": "2026-09-23",
      "impressions": 16,
      "clicks": 0,
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    },
    {
      "date": "2026-09-22",
      "impressions": 40,
      "clicks": 2,
      "ctr": 0.05
    },
    {
      "date": "2026-09-21",
      "impressions": 21,
      "clicks": 0,
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    },
    {
      "date": "2026-09-20",
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    },
    {
      "date": "2026-09-19",
      "impressions": 15,
      "clicks": 0,
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    },
    {
      "date": "2026-09-18",
      "impressions": 12,
      "clicks": 0,
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    },
    {
      "date": "2026-09-17",
      "impressions": 4,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-09-16",
      "impressions": 17,
      "clicks": 0,
      "ctr": 0
    },
    {
      "date": "2026-09-15",
      "impressions": 22,
      "clicks": 1,
      "ctr": 0.045454545454545456
    },
    {
      "date": "2026-09-14",
      "impressions": 20,
      "clicks": 1,
      "ctr": 0.05
    },
    {
      "date": "2026-09-13",
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      "clicks": 0,
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    },
    {
      "date": "2026-09-12",
      "impressions": 4,
      "clicks": 1,
      "ctr": 0.25
    },
    {
      "date": "2026-09-11",
      "impressions": 18,
      "clicks": 2,
      "ctr": 0.1111111111111111
    },
    {
      "date": "2026-09-10",
      "impressions": 12,
      "clicks": 0,
      "ctr": 0
    }
  ]
}